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The Model
POWERED BY THE
ORIGINAL NETWORK EFFECT
What do these all
have in common?
NETWORKING.
"The purpose of a business is to create customers who create customers."
— Robert T. Kiyosaki
"It is not what you know.
It is who you know."
— Unknown
"Your network is your net worth."
— Porter Gale
"It is not who you know.
It is who knows you."
— Rory Vaden
"The richest people in the world build networks. Everyone else is trained to look for work."
— Robert T. Kiyosaki
It Started With People
WE ARE THE ORIGINAL NETWORK EFFECT
For thousands of years, people have exchanged value with one another.
- Before there were corporations,
there were communities. - Before there was advertising,
there were conversations. - Before there were referral programs,
there were relationships. - People bartered.
- People traded.
- People supported one another
Entire communities survived because people shared resources, skills, and services.
The Exchange has changed, but the behavior remains.
Exchanging value is human nature.
The World
Still Works This Way
DIFFERENT NAME.
SAME ORIGINAL EFFECT
People have been influencing the decisions of other people for as long as people have existed.
We share because something mattered enough for us to talk about it.
Businesses simply learned to build around that reality.
Every business, no matter how big or small, is trying to accomplish the same thing:
CREATE TRUST.
YOU SHARE VALUE
- This restaurant is amazing.
You have to go there. - My Realtor is the best. Give them a call.
- I will send you my referral link.
- Try my dentist, you will love them.
YOU RECEIVE VALUE
- If your friend becomes a realtor, you hire them.
- If they open a restaurant, you eat there.
- If they write a book, you buy it.
- If they start a business, you check it out.
WE HAPPILY CREATE VALUE FOR FREE EVERY DAY.
We market to our network for free every day.Yet somehow, earning an income for doing so feels different.
Perhaps that is another belief worth examining.
Let Us Be Honest
If you are truthful with yourself, your hesitation likely has very little to do with direct selling itself. More often, it comes from experiences that have shaped your perception of it.
PERHAPS YOU HAVE ENCOUNTERED:
- Pressure.
- Hype.
- Exaggerated claims.
- Being recruited to sell.
- Mediocre me-too products.
- Poor leadership.
- Being treated like a transaction.
- Feeling that the opportunity is more important
than the person. - Feeling that the recommendation is motivated by
compensation rather than conviction.
These experiences are real. But they were never requirements of the model.
Because the model is simply the framework.People determine how it is experienced.
You simply need to see it done well.
It Exists in More
Places Than You Think
SAME PRINCIPLES. DIFFERENT INDUSTRIES.
Some of the world's most respected industries operate on many of these same principles.
BROKERAGES RECRUIT AGENTS.
AGENTS REFER AND RECRUIT OTHER AGENTS.
TEAMS ARE BUILT.
LEADERS MENTOR AND DEVELOP PEOPLE.
PERFORMANCE IS REWARDED.
Why Is This?
BECAUSE THESE ARE SMART BUSINESS PRINCIPLES.
They create:
LEVERAGE.
DUPLICATION.
SCALABILITY.
And perhaps most importantly...
TIME.
They work because they align with who we are.
We are designed:
SMART BUSINESSES SIMPLY
BUILD AROUNDWHAT HAS ALWAYS BEEN TRUE.
The Numbers Tell a Story
A GLOBAL INDUSTRY BUILT ON
HUMAN NATURE
$163.9
BILLION
Global retail sales generated by the direct selling industry.
104+
MILLION
People participate in direct selling worldwide.
~ 80%
PART-TIME
Build their
business part-time.*
*Part-time participation based on industry estimates from national direct selling associations.
The vast majority of people will never own a traditional business.
DIRECT SELLING LOWERS THE BARRIER TO ENTREPRENEURSHIP.
THE
BUSINESS
OF PEOPLE
Intelligent people have studied this.
Successful people have respected it.
Entire books have been written about it.
ROBERT KIYOSAKI
Robert Kiyosaki has spent decades challenging conventional thinking around money, investing, and entrepreneurship.
He became the bestselling author of Rich Dad Poor Dad, with more than 40 million copies sold worldwide. He believed so strongly in relationship-based businesses that he also wrote The Business of the 21st Century.
"If I had to do it all over again... I would have started building a network marketing business."
— Robert T. Kiyosaki
PAUL ZANE PILZER
Paul Zane Pilzer is an economist, entrepreneur, and former advisor to two U.S. Presidents.
Today, he is best known for The Next Millionaires, where he identified direct selling as one of the greatest entrepreneurial opportunities of our time.
"Network marketing has produced more millionaires than any other form of business in less time."
— Paul Zane Pilzer
ZIG ZIGLAR
Zig Ziglar was one of the most respected motivational speakers and authors of all time.
He authored numerous bestselling books, including See You at the Top, which has inspired millions of entrepreneurs, leaders, and sales professionals around the world.
"You can have everything in life you want, if you will just help enough other people get what they want."
— Zig Ziglar
The Best Decisions
Are Informed Decisions.
BECAUSE INFORMED DECISIONS ARE ALMOST ALWAYS BETTER THAN INHERITED OPINIONS.
The Opportunity
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